I have served as a marketing and communications leader for more than a decade, successfully moving organizations from traditional to emerging communications methods by integrating state-of-the-art platforms and strategies to strengthen our internal and external outreach to stakeholders and customers. To view an official resume, click the button below.
Association of California School Administrators; 2014-Current; Sacramento, California
Senior Director of Marketing and Communications/Public Information Officer
Coordinator of strategic messaging focusing on advocacy, equity and
social justice, member outreach, as well as content delivery for an association of 17,000 California public school administrators.
Leveraging traditional and emerging media platforms to build brand in-
fluence among members, staff, and other education-based organizations
and coalitions.
Providing crisis communications and media relations assistance and
training to California K-12 school districts.
Host of the award-winning ACSA Legislative Lunch Break, as well as ACSA News, the ACSA Campus Tour and ACSA virtual broadcasts and conferences.
Managing editor of Leadership magazine.
ACSA Career Technical Education Council staff executive.
California United Homecare Workers; 2013-2014; Sacramento, California
Marketing and Communications Director/Public Information Officer
Creator and coordinator of strategic messaging and content delivery for the union representing northern California homecare workers.
Service Employees International Union Local 1021; 2012-2013; Oakland, California
Communications Director/Public Information Officer
Specialized in delivering news, strategic messaging, and advocacy.
Provided campaign management to increase statewide membership.